I AM: A globetrotter, a visual nerd, a perfectionist and a graphic designer/ Art Director based in Copenhagen, with a great passion for design in all its forms and functions. Analogue and digital – separate and together.

I DO: Graphic design and Art direction-work, as a freelancer, or as part of a team/agency/
company.

I have a proven track record of the following:
· Create, present + implement design strategies & concepts
· Develop and implement corporate visual identities, executed on all platforms
· Creative idea & development of editorial concepts
· Designing for a commercial, corporate & fashionable scope, press-material, ads
· Digital design and print-production
· SoMe content
· Visual implementation and adherence to CVI manuals
· Photoshoot brief/styling
· Design global direct-mails & loyalty programmes
· GUI-design according to UX requirements
· Create and conceptualize exhibition design (identities, thematics, signage, wayfinding)
 ...and all the harcore DTP-work that lies inbetween

I LOVE: Graphic design, Art Direction, Arts and Architecture, Aesthetics just for the sake of beauty. My kids. Music. Films and books that challange my imagination and understanding of the world. Culinary exploration. Experiencing life with all my senses. The amazing brilliance of all nature surrounding us.

I CAN'T STAND: Comic Sans typography. Flat tires on my bike. Stinginess. Disrespect. Huge egos. The saying "better done than perfect".

I GET INSPIRED BY: People. Music. Art. Fashion. Photography. Cooking and tasting new foods. Digital possibilities within my field of expertise. And, being the norrlandic woman I am, skiing, hiking, fishing, trekking and anything that involves nature in its fantastic extremes.

TO CONTACT ME: please send a mail to: kajsaplum@gmail.com, call me (+45) 21 1 9 96 99 or send me a LinkedIn-message.